Get ready for Etihad's lap of luxury in the sky - in its Airbus A380s

Hamburg: Etihad Airways’ president and chief executive officer James Hogan said he is confident luxury cabins on the airlines’ new Airbus A380s will sell.
The Residence suite, located on the aircraft’s upper deck, features a living room, separate double bedroom and en suite shower, complete with butler, for up to two people, making it the first three room luxury suite in commercial aviation history.
However, it remains to be seen how strong the market is for such an extravagant product, and while Etihad claim it will undercut the cost of a private jet, it can’t — as a fixed schedule commercial airline — boast the same flexibility.


Speaking on the sidelines of the first A380 roll-out from an initial order of ten aircraft at the Airbus’ Finkenwerder facility in Hamburg, Germany, on Thursday, Hogan said the inaugural flight from Abu Dhabi to London on December 27 had sold out and interest in forward sales was strong.

The Residence
“Yes, there is a market for The Residence otherwise we wouldn’t have invested,” said Hogan. “Those who know the region will know there’s a lot of high net worth individuals, so when we calculated the cost of a private jet to London at US$60,000 to US$80,000, and we’re selling it for US$20,000, we think we’ve got a better product. There’s no fuel stop, there’s a butler, great service and convenience in regard to the crews.

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